Direct Response Marketing – Crush Your Competition

Nov 11 2012

8 Str8 Up Online Business Lessons

When it comes to gaging whether an online business is successful, nobody gives a shit about your education, your life dreams, or your technical talk.

Nov 7 2012

gEPC All Affiliate Tests

By Rich Gorman Add a comment

Do you have the next greatest affiliate offer that will convert higher than your competition? Is it the next big thing that affiliates should line up to run? Well guess what, that’s every advertiser’s pitch, and it doesn’t help in gaining traction.

The best affiliates prefer to run campaigns that allow them to be fat, lazy, and happy. Nothing wrong with that. Once a campaign is turnkey, it pays to build out additional campaigns that create new turnkey revenue channels. Read more

Nov 7 2012

OBAMA: When Advertising Volume Fails

By Rich Gorman 6 Comments

Barack Obama shocked the advertising world with his victory today! What are your thoughts on how Obama overcame the enormous outspending by the republicans, as noted in this post? No hold barred, let’s hear it!

Nov 3 2012

AD WAR: Romney vs. Obama

By Rich Gorman 2 Comments

The 2012 Presidential Election has turned into a thermo-nuclear advertising war. Mitt Romney and Barack Obama have amassed a record $2 billion combined for their campaigns—almost double the 2008 record—with $968 million going toward ad spending. That puts Romney and Obama amongst the US top 50 advertisers. To put things in perspective, they both outspent Coca-Cola, which spends $780 million a year in the U.S. across all of its brands.

Nov 1 2012

Rhinoceros Success

By Rich Gorman 5 Comments

Have you ever noticed that almost all successful business owners flock together? It’s a natural thing to hang out with likeminded individuals that share a burning passion for entrepreneurship, risk-taking, and thought leadership! I’ve always found solace in mixing with driven internet entrepreneurs…great minds run in circles!

Oct 27 2012

2012 Best Ad Networks

By Rich Gorman 15 Comments

The internet is powered by advertising dollars. If it wasn’t for advertisers like us, the top 3 most-visited websites on the internet, Google, Facebook, and YouTube, wouldn’t have a viable business model!!!

Oct 26 2012

The Mute Button

By Rich Gorman Add a comment

During any conversation, it pays to listen more and talk less. As the old saying goes, “that’s why God gave us 2 ears and 1 mouth.”

Oct 23 2012

#1 Domestic & International Ad Networks

By Rich Gorman 5 Comments

I’m in the process of ranking the best Ad Networks for direct response advertisers/affiliates. Looking at both self-serve and managed solutions.

Oct 23 2012

2012 Best CPA Networks

By Rich Gorman 12 Comments

In the past year we’ve seen tectonic shifts in the affiliate marketing industry. The days of the wild-wild-west are over, and emerging from the rubble are a handful of solid players in the online direct response/affiliate marketing space.

Oct 19 2012

3 Best CPA Networks

By Rich Gorman 48 Comments

I’m in the process of ranking the top 3 CPA Networks in the industry. So much has changed.

Oct 17 2012

Duh, Invest In A Premium Domain

By Rich Gorman 2 Comments

Ok, so you’re getting ready to spend years of your life invested in a new dot com startup. You’ve set out on a path to conquer your industry and will do whatever it takes to win. The opportunity costs in time, money, and energy are enormous. Trust me, I get it.

Oct 16 2012

The New Media

By Rich Gorman

Do you know what drives me to get out of bed every day with fire in my veins? It’s the same thing that drives me to work 18 hours a day, weekends, and holidays. It rents space in my mind when I’m with my family and hanging out with friends…

Oct 9 2012

Strategic Locations

By Rich Gorman

Are you thinking about opening an online business? Looking to launch the next dot com mega hit?

Oct 1 2012

Free Trials Are Dying, Hard Sale TAKEOVER!!!!

By Rich Gorman 21 Comments

It’s amazing how fast an industry can change when new regulations come down the pipeline and old regulations are enforced.

Sep 30 2012

3 Tips To Conquering Challenges

By Rich Gorman

Notice the title of this post references challenges, not problems. In life it is important for us to keep a positive mental attitude when addressing any given situation. It’s for that reason that I always refer to difficult situations as challenges (positive) instead of problems (negative).